Thermador Expands Its One, Two, Free Luxury Appliance Discount Program

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THERMADOR EXPANDS ITS ONE, TWO, FREE LUXURY APPLIANCE DISCOUNT PROGRAM

THERMADOR EXPANDS ITS ONE, TWO, FREE LUXURY APPLIANCE DISCOUNT PROGRAM

Popular Offer Now Includes Any Size Rangetop or Cooktop
and Any Size Ventilation System;
Culinary Enthusiasts Can Save More Than $6,373 with State Appliance Rebate

HUNTINGTON BEACH, Calif. (March 1, 2010) - The best discount offer in the luxury appliance industry just got better. Starting March 1, 2010, Thermador will expand its popular ONE, TWO, FREE discount offer to include any size Rangetop, or Masterpiece® Series Cooktop, to give culinary enthusiasts even more ways to save as much as $6,373 on a professional-grade Thermador kitchen. The augmented promotion now gives participants the opportunity to receive any size Thermador Ventilation system for free, provided they purchase a qualified appliance package.

The changes to the popular program, which was recently extended by Thermador through 2010, mean that home cooks purchasing a 30-inch Thermador Rangetop or Cooktop, are also eligible to receive a free Thermador Emerald™ 6-program Dishwasher provided they also purchase any Professional or Masterpiece Series Double or Triple Combination Oven. The previous ONE TWO, FREE offer covered only 36- and 48-inch Rangetops and Cooktops.

Participants who add any Thermador Refrigerator or any two Freedom® Columns to their cooking system also receive a free Thermador Ventilation system of any size, and may be able to realize additional savings by participating in their State Appliance Rebate program for ENERGY Star® qualified products.

"Our expanded ONE, TWO, FREE offer is good news for professional remodelers and smaller home and condominium owners who want to upgrade to a Thermador kitchen, but may not meet the kitchen space requirements of our larger appliances," said Zach Elkin, director, Luxury Division, BSH Home Appliances Corporation. "Now culinary enthusiasts can save big while creating a professional-caliber kitchen that will showcase their cooking skills."

Details of the expanded 2010 ONE, TWO, FREE promotion:

  • Purchase a Professional Series 36- or 48-inch Range, or any Rangetop, or any Masterpiece Series Cooktop, with an accompanying Professional or Masterpiece Double or Triple Oven and get a free Thermador Emerald Dishwasher.
  • New for 2010, step-up to Thermador’s top-of-the-line Sapphire™ 6-program Dishwashers for an additional $500 or $750 (depending on model).
  • Add any Thermador Refrigerator or any two Freedom Columns and get any size free Ventilation System. As in the current ONE, TWO, FREE promotion, stainless steel door panels and toe kicks for the Freedom columns are also provided for free.

ONE, TWO, FREE participants can save more by taking advantage of their State Appliance Rebate Program – and may even be able to trade-in their old dishwashers and refrigerators. Programs differ by state, customers need to inquire about the rebate from a qualified dealer for details or go to http://www.energysavers.gov/financial/70020.html.

Thermador is supporting its expanded ONE, TWO, FREE program with new point-of- sale materials and other on-floor collateral throughout 2010. For online details of the program go to http://www.thermador.com/kitchens/one-two-free.aspx.

About Thermador
Thermador is part of BSH Home Appliances Corporation, a fully-owned subsidiary of Bosch and Siemens Home Appliance Group, the third largest appliance manufacturer in the world. For more than 75 years, Thermador has been empowering America’s cooking enthusiasts with revolutionary products – from the world’s first wall ovens, to gas cooktops with the patented Star® Burner, and a speedcooking oven that reduces cooking time by 50 percent. Thermador continues to fuse state-of-the-art cooking functionality with classic American style to create the ultimate in powerful luxury kitchen appliances. For more information, visit www.thermador.com. Thermador®, An American Icon™ and Star® Burner, Quartz™, Emerald™, Sapphire™, Crystal Protect™ System, Sapphire Glow™ Lighting System, Chef Tool Drawer™ and Sapphire™ Racking System are trademarks of BSH Home Appliances Corporation; all rights reserved.

FOR MEDIA INQUIRIES
PLEASE CONTACT:

Debbie Ehrman - (310) 552-4109 - Deborah.Ehrman@finnpartners.com Lore McKenna - (909) 724-3574 - Lore.McKenna@bshg.com
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