Thermador Unveils Kitchen Personalization Solutions at Design & Construction Week

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THERMADOR UNVEILS KITCHEN PERSONALIZATION SOLUTIONS AT DESIGN & CONSTRUCTION WEEK

IRVINE, Calif. January 19, 2015 — Today’s culinary enthusiasts want the heart of their home to be a true reflection of their unique design preferences and cooking style. Personalization is a growing trend in the kitchen space, and at this year’s Design & Construction Week in Las Vegas, NV from January 20-22, Thermador will demonstrate how its innovative built-in modular refrigeration and cooking products address every style of cooking and entertaining. No longer should designers ask the question, “Do you cook?” Now, trade professionals should ask their clients “How do you cook?”

“The kitchen is the heart of the home, and has evolved into a center for entertaining as more family and friends are gathering to participate in the cooking experience,” said Zach Elkin, director, brand marketing of Thermador. “With so much activity centering in the kitchen, today’s culinary enthusiasts and ultimate entertainers want their kitchens to be personalized to how they cook and entertain. Thermador is leading the way in personalization, enabling these cooks to achieve a kitchen design that revolves solely around their unique needs and preferences.”

The Thermador Freedom­­® Collection of built-in fresh food, freezer and wine columns was created to enable consumers and trade professionals to meet the needs of the expanding kitchen and multiple cooks. This groundbreaking collection enables designers to place appliances around the home based on an individual’s specific wants and needs. It continues to inspire culinary enthusiasts with the flexibility to integrate refrigeration seamlessly into their kitchen design, with a concealed venting grille and the option to include custom door panels. 

Real cooks and ultimate entertainers want the kitchen space to reflect how they cook, and do so through the number of appliances installed, the layout of the space and the overall design aesthetic. With two distinct cooking appliance lines, the Professional® Series that features bold stainless steel restaurant-style knobs and handles and the Masterpiece® Series that offers flush installation and digital controls, Thermador offers ultimate power and performance for every kitchen style.

Thermador will set the stage for personalization with a preview of new products and new promotions during Design & Construction Week. Thermador will be located at booth C3837 where the brand will inspire trade professionals with demonstrations of how its cooking and cooling appliances provide culinary enthusiasts with the most innovative solutions to design the kitchen around how they cook.

About Thermador

Thermador has been providing real innovations for real cooks for nearly 100 years. The iconic line of cooking, cleaning, refrigeration and ventilation products remains committed to empowering culinary enthusiasts to be their best through continuous innovation breakthroughs – from the world’s first wall ovens and gas cooktops with the patented Star® Burner to the Freedom® Induction Cooktop, the first full-surface induction appliance, and the Freedom® Collection, the first modular built-in fresh food, freezer and wine preservation columns.

 

Thermador is part of BSH Home Appliances Corporation, a fully owned subsidiary of Bosch and Siemens Home Appliance Group, the third largest appliance manufacturer in the world. For more information, visit www.thermador.com or follow us on Facebook and Twitter at www.facebook.com/thermador and @Thermador, respectively. For Thermador customer service, call 1-800-735-4328.

 

FOR MEDIA INQUIRIES
PLEASE CONTACT:

Allison Field - (310) 552-4106 - Allison.field@finnpartners.com
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