Thermador Ushers in a New Era with an Unprecedented Launch of 300 Groundbreaking New Products

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THERMADOR USHERS IN A NEW ERA WITH AN UNPRECEDENTED LAUNCH OF 300 GROUNDBREAKING NEW PRODUCTS

 Thermador Ushers in a New Era with an Unprecedented Launch of 300 Groundbreaking New Products

 

  • Thermador will embark on a journey to unveil more than 300 groundbreaking new products, the most significant launch in the brand’s 102-year history
  • Completely re-designed, the new products feature extraordinary innovation and industry-exclusives that establish a new connection with consumers
  • The comprehensive collection of products provides exceptional cooks with more options than ever before to perfect the most adventurous recipes and elevate their culinary lifestyle

 

IRVINE, Calif. (January 9, 2018) – Thermador, the iconic American luxury home appliance brand, is ushering in a new era with an unprecedented launch of more than 300 groundbreaking new products, the most significant launch in the brand’s 102-year history. Thermador is raising the curtain on two distinct collections of products equipped with innovative features and beautiful, bold design. Completely redesigned, the sleek new Masterpiece and Professional Collections deliver the seamless culinary experience consumers expect from Thermador.

 

Continuing to redefine the possibilities in the kitchen and beyond, Thermador also introduces the Thermador Connected Experience by Home Connect, an industry-exclusive app that takes the luxury consumer on an exceptional journey by connecting them to exclusive personalized content, unique partnerships and customized product guidance. Through Home Connect, the Thermador Connected Experience will build a personal connection with the consumer and empower them to get the most out of their Thermador suite. In true Thermador fashion, the app offers exclusive access to culinary opportunities developed for individual preferences, needs and culinary goals – and encourages the pursuit of culinary excellence and the mastering of every aspect of appliance usage, from functionality to maintaining exceptional care.

 

“In 2018, Thermador delivers a versatile collection of appliances that offer unmatched performance, highly innovative capabilities and remarkable design features that provide consumers with a uniquely personalized, transformative luxury cooking experience,” said Beatriz Sandoval, Director of Brand Marketing for Thermador. “With the notion that presentation is just as important as taste, Thermador has crafted products that are a sleek and seamless addition to any kitchen design. In addition, with the Thermador Connected Experience, Thermador will be able to uphold a meaningful relationship with our consumers, empowering them to perfect recipes, enhance their experience with smart tools and provide expert knowledge that helps them reach their culinary goals.”

 

With the comprehensive collection of products, exceptional cooks can now choose from more options than ever before to perfect even the most adventurous recipes and elevate their culinary lifestyle – from the completely redesigned collection of Under Counter refrigeration, to the new Freedom® Induction Cooktop that touts the largest fully usable cooking surface on the market within its class, to the Entertainer’s Dishwasher that is specifically designed to accommodate glassware. From the array of new cooking products, consumers can choose from the Masterpiece® Series for a modern, sleek and refined look, or the Professional® Series for the standout look that makes a grand statement.

 

 

Media Contact:

Allison Field

Allison.Field@FinnPartners.com
Phone: +1 (310) 552-4106

 

About Thermador

Born from the philosophy of never settling for the status quo, Thermador has redefined the kitchen for more than 100 years. The iconic line of cooking, cleaning, refrigeration and ventilation products remains committed to empowering Culinary Impressives with the tools they need to transform the kitchen into a seamless continuation of their exceptional lives. Throughout its history, Thermador has introduced innovative breakthroughs – from the world’s first wall ovens and gas cooktops with the patented Star® Burner, to the Freedom® Induction Cooktop, the first full-surface induction appliance, as well as the Freedom® Collection, the first modular built-in fresh food, freezer and wine preservation columns.

Thermador is part of BSH Home Appliances Corporation, a fully owned subsidiary of BSH Hausgeräte GmbH, the largest manufacturer of home appliances in Europe and the second leading company in the industry worldwide. For more information, visit www.thermador.com or follow us on Facebook, Twitter and Instagram at: www.facebook.com/thermador, @Thermador and @ThermadorHome, respectively.

 

 

 

FOR MEDIA INQUIRIES
PLEASE CONTACT:

Allison Field - (310) 552-4106 - Allison.field@finnpartners.com
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